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Cookie Policy

BrainE4 is committed to protecting your privacy. Our goal is to provide trustworthy, industry-leading products and services so you can focus on your stakeholders. Our approach to privacy is to provide you with clear information about our privacy practices. For this reason, we have tried to keep the legal and technical jargon to a minimum.

This cookie policy explains what cookies are, what types of cookies are placed on your device when you visit our website, and how we use cookies.

This cookie policy does not cover how we generally deal with your personal information. If you wish to learn more about how we process your personal information, please read our Privacy Policy.

What are cookies?

Cookies are small text files that are sent to, or accessed from, your web browser or the memory of your device. A cookie typically contains the name of the domain (Internet storage location) from which the cookie originated, the "lifetime" of the cookie (i.e., when it will expire), and a randomly generated unique number or similar identifier. A cookie may also contain information about your device, such as user preferences, browser history and activities performed while using our services.

Are there different types of cookies?

First-party and third-party cookies

There are first-party cookies and third-party cookies. First-party cookies are placed on your device directly by us. For example, we use first-party cookies to customize our website to your browser's language preferences and to better understand your use of our website. Third party cookies are placed on your device by our partners and service providers. For example, we use third party cookies to measure the number of users of our website or to enable you to share content with others on social media platforms.

Session and persistent cookies

There are session cookies and persistent cookies. Session cookies are deleted when you close your browser. We use session cookies for a variety of reasons, including to learn more about your use of our site during a browser session and to help you use our site more efficiently. Persistent cookies have a longer lifespan and are not automatically deleted when you close your browser. This type of cookie is used primarily to facilitate your re-registration on our site and for analytical purposes.

What about other tracking technologies, such as web beacons?

Other technologies such as web beacons (also known as pixel tags or clear gifs), tracking URLs, or software development kits (SDKs) are used for the same purposes. Web beacons are small graphic files that contain a unique identifier. They allow us to recognize when someone uses our services or opens an email that we have sent. Tracking-URLs are user-defined, generated links that help us understand where traffic comes from on our sites. SDKs are small snippets of code in applications that work like cookies or web beacons.

For convenience, we also refer to these technologies as "cookies" in this cookie policy.

Why do we use cookies?

Like most online service providers, we use cookies to provide, protect, and improve our services, including by storing your preferences, recognizing you when you visit our site, and personalizing and tailoring advertising to your interests. For these purposes, we may also associate information from cookies with other personal information that we have stored about you.

When you visit our site, all or some of the following types of cookies may be placed on your device:

  • Essential Web Site Cookies These cookies are absolutely necessary in order to offer you services through our website and to use some of its functions, such as setting the current language. They are used only within this website.
  • Analytics Cookies These cookies are used by Google Analytics™ to analyze user behavior. It helps us to adapt and optimize our website to the needs of our users. We use IP anonymization to protect the privacy of our users. The cookies are optional. Their use can be refused.