Our methodology

The BrainE4 Leadership Radar
reveals what truly matters

BrainE4 creates psychological safety – enabling people to share what usually remains unspoken. Every contribution is professionally moderated, prioritized, and analyzed in real time.

Deep insights instead of superficial data

BrainE4 uncovers what happens beneath the surface – anonymously and without bias: tensions, ideas, risks, and opportunities. Directly from your organization, market, or society – in real time.

4 Perspectives –
1 Clear View

Opportunity Radar
Spot emerging ideas early – and secure tomorrow’s competitive edge.

Conflict Radar
Detect tensions before they escalate – and prevent costly conflicts.

Impulse Radar
Understand what drives your target groups – and turn insights into targeted improvements.

Priorities Compass
Identify what truly matters now – and make clear, well-supported decisions.

Our Heat Map

Your decision sweet spot at a glance

Where relevance, support, and low resistance intersect, your greatest potential lies.

The Heat Map shows you:
▪️ Which topics really matter
▪️ Where your actions gain strong support
▪️ Where to invest time, energy, and resources

Result: Clearer priorities. Faster decisions. Higher success rates.

Our Executive Summary

Decision-ready. Visual. To the point.

All contributions are clustered, condensed, and prioritized – with clear, actionable recommendations from the perspective of your employees, customers, or citizens.

Result: Decisions with focus, impact, and buy-in.

Why BrainE4 is different

Numbers alone are not enough

Traditional surveys tell you what – BrainE4 shows you why.
Instead of just “50% prefer pizza,” you learn: “I choose pizza because it’s affordable and convenient.”

Traditional market research

Participation & civic engagement

Survey panels

Focus group

1:1 interviews

World café

Net promotor score

Likert scale surveys

Multiple choice surveys

Social media surveys

Traditional market research

The Limits of Traditional Market Research

Data-driven, retrospective, and often delayed
Provides numbers, charts, and trends – but not the “why” behind them
Insights are snapshots that quickly lose relevance in fast-moving markets

The BrainE4 Approach

Real-time feedback instead of delayed reports
Anonymous, unfiltered, and unbiased insights
Clear understanding of what people think, feel, and need

Reactive: Insights based on past data
Static reports: One-off studies with delayed results
Numbers without context: The "why" often remains hidden
High effort, long cycles: Time-consuming and resource-heavy
Risk: Decisions influenced by assumptions and delayed relevance

✅ Direct voices in real time: Immediate feedback from relevant stakeholders
✅ Proactive: Decisions based on current, unfiltered input
✅ Interactive, adaptable dialogues: Continuous iteration during the process
✅ Context-rich insights: Understand not just "what," but "why"
✅ Efficient and scalable: Insights in weeks instead of months
✅ Reduced bias: Anonymous, structured input minimizes bias