Methodology

Collaborative Innovation &
Experience Management Solutions

With BrainE4 experience management solutions, you get much more than mere statistics – you get a vivid, complete picture of your target group's preferences, opinions and motivations. Our collaborative innovation approach ensures that you understand your audience on a deeper level.

What BrainE4's experience management solutions makes different

Clear insights

With BrainE4 360-degree assessment, you can identify dissatisfaction, risks and opportunities at an early stage.

So you can invest where it makes sense – based on facts, not assumptions.

Anonymity creates trust

People only express themselves openly when they feel safe.

BrainE4 creates a protected, anonymous space for authentic feedback with psychological safety – unbiased, unfiltered and free of social hurdles – to foster collaborative innovation.

All votes count

In meetings, surveys and participation, a few opinions often dominate.

With BrainE4, every idea, every perspective and every opinion gets an equal chance to be heard – regardless of individual interests.

Comparison with other solutions

Numbers alone only tell half the story

Many surveys only provide superficial statistics like:"50% of participants prefer pizza."

But what does that tell you? BrainE4 goes one step further and gives you the "why" behind these numbers like:

"I prefer pizza because it is cheap and practical."

Traditional market research
E-participation & civic engagement
Survey panels
Focus group
1:1 interviews
World café
Net promotor score
Likert scale surveys
Multiple choice surveys
Social media surveys
Traditional market research

Traditional market research

Traditional market research is too slow – and often doesn't provide the "why"

Traditional market research produces large amounts of data – but often the insights come too late.

Numbers alone are not enough if you don't know the "why" behind the decisions and an interpreter of the numbers is needed.

New market research in real time. Deeper. Faster. Smarter.

BrainE4 gives you more than just numbers – real, unfiltered answers in real time.

Instead of static reports, you get real insights directly from the source.

Weaknesses:

❌ Numbers often without context – reports show trends, but not the real reasons behind the answers.

❌ Often too slow for fast markets – by the time the data is available, the market has already changed.

❌ High effort, limited benefit – studies lasting months that are long outdated.

❌ Reactive instead of forward-looking decisions – without 360-degree feedback and interaction, real opportunities are left untapped.

Strengths:

✅ No more guesswork – understand the real reasons behind the numbers.

✅ Unfiltered voices – without social bias or artificial filters.

✅ React immediately to market changes – no waiting times of several months.

✅ Deeper insights through real interaction – recognize not only the "what", but also the "why".

✅ Efficient & scalable – faster data collection without the high costs.

Traditional market research

Traditional market research is too slow – and often doesn't provide the "why"

Traditional market research produces large amounts of data – but often the insights come too late.

Numbers alone are not enough if you don't know the "why" behind the decisions and an interpreter of the numbers is needed.

New market research in real time. Deeper. Faster. Smarter.

BrainE4 gives you more than just numbers – real, unfiltered answers in real time.

Instead of static reports, you get real insights directly from the source.

Weaknesses:

❌ Numbers often without context – reports show trends, but not the real reasons behind the answers.

❌ Often too slow for fast markets – by the time the data is available, the market has already changed.

❌ High effort, limited benefit – studies lasting months that are long outdated.

❌ Reactive instead of forward-looking decisions – without 360-degree feedback and interaction, real opportunities are left untapped.

Strengths:

✅ No more guesswork – understand the real reasons behind the numbers.

✅ Unfiltered voices – without social bias or artificial filters.

✅ React immediately to market changes – no waiting times of several months.

✅ Deeper insights through real interaction – recognize not only the "what", but also the "why".

✅ Efficient & scalable – faster data collection without the high costs.

Curious?

Experience BrainE4's collaborative innovation in action

Immerse yourself as your target group.

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