Practice-oriented educational programs for real student community engagement

Industry

Universities

Solution

B4 Customer Experience

The challenge

Ensuring student community engagement meets academic and market needs

Standardized surveys often only provide superficial results – there was a lack of in-depth understanding of actual needs.

Without a deeper understanding of student preferences and expectations, universities struggle to achieve meaningful higher education student engagement.

This lack of insight makes it difficult to align educational programs with both students' academic goals and the evolving demands of the labor market.

The solution

Aligning educational offerings with student community engagement and market needs

Alumni, current students and potential applicants actively participated and prioritized the most important areas for improvement in an open process. This collaborative approach helps enhance the overall education experience for everyone involved.

By using BrainE4’s platform to analyse customer journey, the university gained valuable insights into the preferences and needs of its students and alumni, strengthening its focus on higher education student engagement.

The results

On the basis of the structured feedback, Kaleidos was able to align its educational offerings more flexibly, market-oriented and target group-specific.

The university received a clear basis for decision-making to align its study programs with the needs of students and the demands of the labor market – supported by our Stakeholder Management Software.

Continuous dialog

Direct online dialog with students

Priority check

Structured, rapid decision-making processes

Innovation radar

Understanding insights of higher education student engagement through actual needs.

Success

More attractive and flexible study programs – This was made possible through strong alumni engagement, helping the university align its offerings with the needs of both students and the labor market.

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Success stories

Real voices. Clear decisions. Tangible impact.

B4 Digital Town Meeting | Government & public services

Collaborative planning for a livable future with citizen experience management

With a participation rate of 24.1% of citizens, key infrastructure projects were prioritized together. Through direct participation, the primary school and the municipal council received a clear picture of public opinion on the future development of the municipality.

B4 Customer Experience | Media & Publishers

Optimizing editorial focus with market research media for senior citizens

To better serve its readers, a leading magazine for senior citizens turned to market research media to gain valuable target audience insights. This approach allowed the editorial team to align content with the true interests and needs of its readership, ensuring a stronger connection with its audience.

B4 Employee experience | Militia organizations

Optimizing fire department strategy in Zurich with stakeholder engagement

Around 7,000 firefighters helped redesign the road rescue concept in the canton of Zurich. Our stakeholder management platform made it possible to involve all relevant parties and to make informed, data-driven decisions. Interactive participation created a solid basis for decision-making for the renewal of the pioneer vehicle fleet.

B4 Digital Town Meeting | Government & public services

Collaborative planning for a livable future with citizen experience management

With a participation rate of 24.1% of citizens, key infrastructure projects were prioritized together. Through direct participation, the primary school and the municipal council received a clear picture of public opinion on the future development of the municipality.

B4 Customer Experience | Media & Publishers

Optimizing editorial focus with market research media for senior citizens

To better serve its readers, a leading magazine for senior citizens turned to market research media to gain valuable target audience insights. This approach allowed the editorial team to align content with the true interests and needs of its readership, ensuring a stronger connection with its audience.

B4 Employee experience | Militia organizations

Optimizing fire department strategy in Zurich with stakeholder engagement

Around 7,000 firefighters helped redesign the road rescue concept in the canton of Zurich. Our stakeholder management platform made it possible to involve all relevant parties and to make informed, data-driven decisions. Interactive participation created a solid basis for decision-making for the renewal of the pioneer vehicle fleet.

Practice-oriented educational programs for real student community engagement

Ensuring student community engagement meets academic and market needs

Aligning educational offerings with student community engagement and market needs

On the basis of the structured feedback, Kaleidos was able to align its educational offerings more flexibly, market-oriented and target group-specific.

Do you have any further questions?

Success stories

Collaborative planning for a livable future with citizen experience management

Optimizing editorial focus with market research media for senior citizens

Optimizing fire department strategy in Zurich with stakeholder engagement

Collaborative planning for a livable future with citizen experience management

Optimizing editorial focus with market research media for senior citizens

Optimizing fire department strategy in Zurich with stakeholder engagement

Experience BrainE4's collaborative innovation in action