Public sector
B4 Population dialog
The challenge
In the town of Lenzburg, this question arose in particular with regard to the future of its forest. It was to serve as a recreational area, but also fulfill ecological and infrastructural requirements – a complex balancing act that required broad approval.
The solution
In an open, interactive process, citizens were able to actively contribute ideas and prioritize the most important suggestions without bias.
Within a short period of time, several hundred ideas were collected, which were then clearly prioritized by around 12,000 interactions by forest visitors.
The results
The result is a viable development plan that takes into account the interests of all relevant groups, not just the loudest ones. Infrastructure measures, leisure facilities and ecological aspects were weighted based on the real needs of the population – not on guesswork or individual opinion leaders.
Continuous dialog
Inclusion of all opinions, not just the loudest voices
Priority check
Fast, reliable prioritization of the most important concerns
Innovation radar
Evidence-based decisions instead of speculative planning
Success
Transparent, democratic process with broad acceptance
Real voices. Clear decisions. Tangible impact.
With a participation rate of 24.1% of citizens, central infrastructure projects were prioritized together. Through direct participation, the primary school and the municipal council received a clear picture of public opinion on the future development of the community.
B4 Customer Experience | Media & Publishers
Readers helped a leading magazine for seniors to optimize its editorial focus. Unbiased feedback from 45,000 readers helped a leading magazine for seniors to tailor its content precisely to the needs of its target group.
Around 7,000 members of the fire brigade helped to redesign the road rescue concept in the canton of Zurich. Interactive participation created a sound basis for decision-making in the renewal of the pioneer vehicle fleet.
With a participation rate of 24.1% of citizens, central infrastructure projects were prioritized together. Through direct participation, the primary school and the municipal council received a clear picture of public opinion on the future development of the community.
B4 Customer Experience | Media & Publishers
Readers helped a leading magazine for seniors to optimize its editorial focus. Unbiased feedback from 45,000 readers helped a leading magazine for seniors to tailor its content precisely to the needs of its target group.
Around 7,000 members of the fire brigade helped to redesign the road rescue concept in the canton of Zurich. Interactive participation created a sound basis for decision-making in the renewal of the pioneer vehicle fleet.